In an interview eight years ago Jonathan Hehir, the managing director of insurance broker, City Financial Marketing (CFM) Group, reflected on his hands-on role in the company which trades under multiple popular brands including insuremyhouse.ie, insuremyvan.ie and coverinaclick.ie. He was, he told a journalist from the now defunct online business website Fora, prepared to do anything to build the business, from answering the phone to opening the post. “I’m involved in it all, I’ve been taking van sales for most of the morning. I don’t mention that I’m the MD, I just say ‘It’s Jonathan speaking’. It gives you a…

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