Seat Unique, which sells premium packages to the world’s biggest entertainment and sports events, hopes to move into Ireland next year. The London-based firm closed a £14.5 million (€17.2 million) series A round this week to fund its premium experience platform, which offers VIP packages to events like Taylor Swift’s recent concerts in Wembley Stadium and Oasis’s forthcoming reunion tour in Britain. The business is already selling to Irish consumers interested in attending sports and music events in Britain, allowing consumers to attend events in a premium way and buy tickets usually only open to corporations buying large numbers of…
Cancel at any time. Are you already a member? Log in here.
Want to read the full story?
Unlock this article – and everything else on The Currency – with an annual membership and receive a free Samsonite Upscape suitcase, retailing at €235, delivered to your door.