In 1997, brothers Eamonn and Brian Fallon kickstarted a business that would become something of a bellwether for the Irish property market. Daft.ie, first known as Dublin Accommodation Finder Terminal, would go on to become a place where buyers, sellers, renters, and estate agents spent a colossal amount of their time while its quarterly reports carried increasing morbidity as they detailed the spread of the housing crisis that has taken hold in the country. The Fallons would go on to expand their reach further, through the development of a sister classified ads business called Adverts.ie and the creation of the…

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