Kieran Flanagan knows a thing or two about AI’s impact on marketing. In fact, he is one of the early-adopter marketing practitioners actively testing AI’s capabilities far beyond basic content generation. In his role as SVP of marketing at Hubspot, he is pushing the boundaries for the use cases in AI-enabled marketing technologies. As a business owner and thought leader, he regularly dissects the changes in user behaviour and the implications for businesses as AI continues to redefine how we interact with digital platforms and attract customers. “People assume that AI is changing the algorithms in search engines, but that…

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