When Rory King first started posting travel deals on Facebook, he didn’t see himself as a founder. He wasn’t plotting a start-up or courting investors. He was just a guy who loved travel, hated unfair commissions, and had a hunch that Irish consumers were being quietly short-changed. That hunch turned into Rory’s Travel Club (RTC), a subscription-based travel business with over 200,000 members, a 10-person team, and daily revenues north of €5,000, entirely bootstrapped, profitable, and built almost exclusively through organic growth and word-of-mouth. No seed round. No marketing budget. No flashy VC deck. Just a Facebook page, a loyal…

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