When Lyft started out in California in 2012, it quickly became synonymous with pink furry moustaches. The ride-hailing company’s drivers adorned their cars with the fabricated facial hair, making them quite easy to spot for customers. While the moustaches are no more, Lyft is still ferrying customers all across the US and Canada. The publicly-listed company, now worth around $5.4 billion, touts around a million drivers with a further 50 million people using its services, which also includes micro-mobility options like bikes and scooters. Last month, the company declared its intention to shift into Europe, making its most substantial expansion…

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