In 2017, James Murphy hit the jackpot.  Or maybe it would be better to say that two decades of hard graft paid off.  Starting with a distribution company he set up in 1997, Murphy built what would become Lifes2good into a multimillion-euro, brand-owning business. He acquired a hair loss supplement called Viviscal in 2007, and 10 years later, he sold it to US conglomerate Church and Dwight for €150 million. It was a sum so huge that he tells me: “We’ll never spend that kind of money.” He knew he wanted to do something more with it than self-enrichment. Murphy…