Temu’s revenue booked through its European headquarters in Dublin surged by almost $1 billion (€849 million), new accounts show. The Chinese e-commerce site, which runs its EU business out of its Dublin office, brought in revenue of $1.7 billion in 2024, up from $758 million reported in its prior accounts. This is coupled with profits of $101.4 million, up from $38 million. Temu’s Dublin HQ was established in mid-2022 by its Chinese parent company PDD Holdings. Temu targets Western markets and has aggressively marketed itself in the EU and the UK, where it competes with Shein, another major Chinese e-commerce…

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