Not-for-profit housing provider iCare Housing is preparing to launch a new division, iCare Rental, in response to the growing insecurity faced by middle-income renters. The initiative is designed to support working households who risk losing their homes when landlords put properties on the market — a situation increasingly common in today’s tight housing environment. Led by chief executive David Hall, iCare Housing’s move targets a group often overlooked in housing policy: people who are in steady employment but priced out of home ownership, while earning too much to qualify for state assistance. By stepping into this gap, iCare Rental aims…
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