“I would say probably roughly nine out of 10 trademark cases that are commenced in the High Court don’t get anywhere near a trial. They tend to settle at various points”
The law firm Whitney Moore represented McCambridge Bread in its lengthy battle with Joseph Brennan Bakeries and the Irish firm Waterwipes in an alleged infringement case against a rival start-up. It also helped thwart a Dylan Thomas copyright claim in the Irish courts. In the final episode of Brand Matters, joint managing partner Emma Richmond and commercial litigation partner Robin Hayes talk about protecting your brand, the legal process, and some of the cases they have worked on. They also talk about building the brand of a law firm in an increasingly crowded marketplace. The series is supported by Whitney Moore.
