“The athletes are not interested in getting into the nitty-gritty of what the rule says, they just want to get back on the pitch.”
As sport evolves into a complex global industry, the legal frameworks supporting it have grown equally sophisticated. Emma Richmond, joint managing partner at Whitney Moore, and Aoife Farrelly, barrister and chair of the Sports Law Bar Association, are at the forefront of this shift.
In this episode of Sports Matters, they talks to Ian Kehoe about how grassroots clubs operate like SMEs, grappling with employment law, data protection, and regulatory compliance. Wearable tech and performance tracking have introduced new data privacy concerns, while volunteer-led organisations often lack the legal knowledge to manage risk effectively.
Richmond and Farrelly also highlight how governance structures—like the GAA’s Disputes Resolution Authority—serve as models for efficient, sport-specific adjudication. At the elite level, legal challenges span restrictive sponsorship contracts, IP rights, and disciplinary hearings with limited avenues for representation.
Sports Matters is sponsored by the law firm Whitney Moore.
