Understanding China’s consumers: key to Ireland’s post-Brexit world
Irish food exporters have entered China as commodity suppliers. They could achieve a lot more by engaging with the growing cohort of sophisticated Chinese consumers, writes Beijing-based Ian Lahiffe.
15th Nov, 2019 - 5 min read
The militant consumer – Part 1: The customer is most certainly not always right
Retail legend Harry Gordon Selfridge coined the phrase “the customer is always right,” but Rena Maycock argues that some customers abuse this principle to such an extent that their business is not worth having.