Thomas Byrne, the Minister of State for Sport, and Elena Pecos, the head of Decathlon Ireland, recently swapped notes on the business of sport – from the French retailer's move into Clery's to funding for national facilities.
The French sport retailing giant will open to the Irish public for the first time tomorrow, after a two-month wait. Decathlon's new stores are designed to offer a live sporting experience, but after some of its staff lost their lives to Covid-19 in Italy, the chain has promised strict health and safety measures.
Decathlon Sports, the €13 billion French sports retail giant, is poised to open its first Irish store. More are in the pipeline, as it aims to grow revenues and build market share here. Just what will this mean for Lifestyle and Elverys?
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