I never thought anyone would suggest this, but perhaps modern CEOs need to listen to more Ronan Keating. I’m not a fan of Keating by any measure, but he had an accidental moment of C-suite wisdom when he sang “You say it best when you say nothing at all”. In light of the ongoing implosion of Web Summit over the comments by its CEO on the Israel/Palestine conflict, it’s worth examining the motivations that drive high-profile executives to say something in public when the option clearly exists to simply not. Brands are increasingly in a position where they are expected…