“The second time around, I’d be much more conscious of what type of business I’m going into”
Jenni Timony started her first catering company at the age of 18 and grew it to turn over €3.5 million with 35 staff – only to face liquidation during the 2008 crash. By contrast, the more recent Covid-19 crisis has been positive for her new business, FitPink. Timony’s brand of comfortable activewear has been surfing the wave of online shopping and lockdown fashion. She tells Thomas Hubert about the lessons she learned from her first venture, her plans for expansion and why she never considered locating her business anywhere but in Donegal.
