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Podcast

“We are rewriting our business plan at the moment because we have new perspectives, new markets, new realities”

Cait Caden
20th Jan, 2021

When the economy went into lockdown last March, Kasia Gaborec-McEvoy was concerned Covid-19 could devastate My Name is Ted, the luxury leather accessories brand she established with her husband Brendan McEvoy four years ago. Instead, sales increased by 400% last year with consumers drawn to their high-end leather bags and wallets during 2020. In this podcast with Cáit Caden, Gaborec McEvoy, a law graduate, talks about the decision to leave a senior role at Ryanair to launch a luxury fashion brand in Mullingar, Co Westmeath, and explains how the company has built up a loyal clientele of lawyers, doctors and entrepreneurs. Gaborec-McEvoy also talks about sustainable fashion, landing a coveted spot on the Brown Thomas annual Create showcase and the various supports available for female entrepreneurs. Having pivoted My Name is Ted fully online as a result of the crisis. She also reveals that the company is now preparing to raise external funding to drive future expansion.

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