“With technology and an online business, you’re global from day one. As Liam Casey from PCH would say, geography is history”
Two years ago, Mike McGrath and Martin Fitzgerald put their money in their own pockets and developed a minimum viable product, before launching it to the market last year. Today, their Cork-based company, Kwayga, has 50,000 suppliers listed on its platform and is operating in 50 countries.
The business, an online platform that matches buyers and sellers in the food and beverage sector, initially targeted the European market but it is now gaining momentum in the US and Canada. In this podcast with Ian Kehoe, McGrath talks about the genesis of the business, the growing problem of supply chain disruption, and raising funds to scale internationally.