For decades, Diet Coke has been a durable pop culture icon, as much a symbol of boardroom swashbuckling as high fashion society. Its buzzy 1980s origins featured endorsements from celebrities including Paula Abdul, Whitney Houston and Demi Moore. More recently, limited-edition Diet Coke cans were released to coincide with “The Devil Wears Prada” sequel. The soda is also beloved across generations. It has been given the mantle of “fridge cigarette” by a Gen Z cohort who, according to Cosmopolitan, want to “blow off steam without the actual fumes” and is repped by quintessential baby boomers, including Bill Gates in a TikTok…

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